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Growth Marketing Manager

Unobravo | Telehealth & psychology service

Unobravo | Telehealth & psychology service

Marketing & Communications, Sales & Business Development
Multiple locations
Posted on Thursday, May 30, 2024
Marketing · Sedi multiple · Completamente remoto

Growth Marketing Manager

Leading the way in digital mental healthcare, Unobravo stands as a trusted and empathetic ally in people's lives, caring for their mental health and supporting their personal growth. From the very beginning, our daily mission has been to revolutionize society's perception of mental health by breaking down the stigma surrounding it.

At the core of Unobravo's success is our exceptional team, committed to providing accessible, high-level care anytime, anywhere. With more than 2 million therapy sessions, we have positively impacted countless lives, promoting psychological well-being and helping individuals overcome life's challenges.

Unobravo's journey is heating up as we are actively expanding across Europe. We're bringing our game-changing approach to diverse markets, gearing up to challenge and transform global perspectives on mental health. This expansion marks a thrilling chapter in reshaping the world's view of mental wellness.

To take our company to an international level, we are currently looking for a Growth Marketing Manager to join the Marketing team: this position offers an opportunity to drive innovation in the mental health landscape, leading our solutions to create profound international impact. We are looking for a real visionary, someone who is willing to push boundaries, ramping up our global game and totally changing the script of how we address mental health challenges in different markets.

POSITION OVERVIEW

Unobravo is seeking a dynamic and resourceful Growth Marketing Manager to support our entry into the French (launching May 2024) and Spanish (re-launched 2024) markets, and further markets in future. In this critical role, you will oversee the end-to-end launch process for Growth, from strategic planning to operational execution, ensuring a successful market entry and sustainable growth. Reporting to the Head of Paid Media, you will collaborate with cross-functional teams and leverage your expertise to drive impactful initiatives and establish Unobravo as a leader in mental health care across France, Spain and other new geographies.

💻 AS A GROWTH MARKETING MANAGER YOU WILL:

  • Project Management: Lead the planning, execution, and optimization of the country launch process on the ‘Growth’ side of the business, ensuring seamless coordination across all functional areas (SEO, SEM, CRM Product, Tech, etc.)
  • Cross-Functional Coordination: Collaborate closely with central teams and stakeholders to address operational needs, align strategies, and leverage resources effectively. E.g., coordinate with operations team to forecast number of TPs hires required for marketplace
  • Initiative Launches: Drive the implementation of strategic as well as operational initiatives to accelerate market penetration, such as localized marketing campaigns, partnership programs, and product localization efforts. Work with the local teams to deploy growth initiatives until the geography is validated and a Head of Marketing is hired.
  • Test Planning and Execution: Develop and execute comprehensive test plans to validate market hypotheses, optimize customer acquisition channels, and enhance the overall launch strategy across channels, pricing, landing experiences, and more
  • Performance Monitoring: Conduct regular performance reviews and analyses to track key metrics, identify opportunities for improvement, and make data-driven recommendations to drive growth.
  • Budget and Target Setting: Work closely with the CMO and international teams to define budgets, targets, and resource allocation strategies aligned with market objectives and growth projections.
  • Attribution and Reporting: Working with the central data team to ensure accurate tracking and attribution methodologies are in place to measure the impact of marketing initiatives and provide actionable insights for optimization.

⚙️YOU WILL BE THE PERFECT FIT IF:

  • Self-Starter and Independent: Proven ability to take initiative, work autonomously, and drive results in a fast-paced, dynamic environment.
  • Bilingual Proficiency: Fluent in English and either Spanish or French, with strong communication skills in both languages.
  • Marketing Experience: Minimum of 3 years of experience in performance marketing, growth roles, or related fields, ideally with a track record of successfully launching and scaling new markets or products.
  • Analytical Skills: Strong analytical and problem-solving skills, with proficiency in data analysis tools and techniques for market research, customer segmentation, and performance measurement.
  • Commercial Acumen: Sound business judgment and strategic thinking skills, with a deep understanding of market dynamics, competitive landscape, and customer needs.

🎁 WHAT WE OFFER:

🌍 Remote-Working at the Top

Join a team that embraces the future of work and takes the well-being of its people seriously. We support a healthy work-life balance with a smart approach that allows you to work from anywhere that suits your lifestyle and choices.

🏢 Coworking Meetings

Break free from the ordinary and push all boundaries! Unobravo has dedicated a special budget to encourage global teamwork, in order to enable employees and collaborators to meet in coworking spaces in many many cities around the world.

🍕 Ticket Restaurant

Take advantage of our Ticket Restaurant benefit. Satisfy your taste buds and explore culinary adventures every day!

🌱 Business Growth on the Horizon

Step into a work environment that's in constant motion, always growing, and ever-evolving. Be part of a company that's on the rise!

🧘‍♂️ Online Yoga Fun

We're invested in your physical and mental wellness. Join our free online yoga classes to stay in shape and find your zen.

🎉 Team Building and Epic Events

Get ready for extraordinary adventures! Dive into thrilling team-building activities and attend our fabulous corporate events and nationwide aperitivo parties that will keep you buzzing with excitement!

🤝 Company Conventions and Valuable Partnerships

Discover a world of incredible opportunities and exclusive benefits through our conventions and partnerships. Your gateway to extraordinary advantages!

🤓 Expand your Mind and Linguistic Repertoire

Make your way through our training and language courses, it's the perfect time to unleash your curiosity and give yourself a gift of personal growth. We have a world of opportunities and a secret language for success in store for you!

🎂 Birthday Off

Celebrating the passing of time is also fun at Unobravo! In fact, all employees can enjoy a day off spendable month of your birthday.

😴 Sleep Consulting: Online Seminars on Infant Sleep

Dive into the exclusive seminars that we offer, providing a distinctive chance to enhance the sleep quality of your precious little angels.

✨ Are you ready to make a difference with us? ✨

At Unobravo, we strive every day to create an inclusive work environment based on deep mutual respect and equal opportunity. Our mission, our deepest purpose, is to ensure that each person, with their individual qualities, is recognized and valued. We want to promote the well-being of everyone who is part of our reality.

We know that everyone brings with them a unique set of experiences, skills and challenges. For this very reason, even if you may not have all of the technical skills required, if your work history does not seem perfectly aligned with what we seek, or if you belong to protected categories, we sincerely ask that you still consider the opportunity.

We understand that many people, for different reasons, may need additional support to apply or to participate fairly in our interview process. If you require reasonable accommodation, whatever it may be, to make the process more accessible, please indicate this in the last question of the application form. We will do everything we can to ensure you have a fair and smooth application process.

Dipartimento
Marketing
Ruolo
Marketing Manager
Sedi
France, Italy, Spagna
Stato remoto
Completamente remoto
Marketing · Sedi multiple · Completamente remoto

Growth Marketing Manager

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