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Head of Marketing for France

Unobravo

Unobravo

Marketing & Communications
France
Posted 6+ months ago
Marketing · France · Completamente remoto

Head of Marketing for France

Unobravo team is expanding!

Are you passionate about revolutionizing the field of psychology?

Unobravo is leading the way in Italy with their innovative e-mental care startup, and has provided exceptional online psychotherapy services to over 150,000 people and conducted over 2 million therapy sessions with a team of more than 4,000 therapists.

If you have a "think-outside-the-box" mentality and believe in the power of teamwork to generate exceptional ideas, Unobravo is the ideal company for you to unleash your potential.

We are seeking a highly skilled Head of Marketing to join our French team, with the purpose of growing Unobravo as fast as possible in France. You will lead the Local Marketing team, whilst collaborating with Central teams such as Marketing, Data and Product. You will be responsible to hire great talent and be a natural problem solver that gets a fantastic brand like Unobravo to new heights.

If you have a "think-outside-the-box" mentality and believe in the power of teamwork to generate exceptional ideas, Unobravo France is the ideal company for you to unleash your potential.

As a Head of Marketing for France you will:

  • Define and execute local marketing strategies to grow Unobravo brand awareness, and to improve conversion and retention
  • Manage the French marketing squad composed of local-led activities related to campaign management, brand partnerships, PR, organic social media and influencer marketing as well as central-led activities (Paid Media, CRM, Organic, etc) to ensure reaching country growth targets
  • Identify and prioritize local growth opportunities as well as solve execution challenges through clear and concise communication and good business case methodology
  • Close monitoring of performance indicators (KPIs) to track progress and make data-driven decisions to grow further.
  • Define and execute the country budget in collaboration with the global CMO and Unobravo’s Country Manager
  • Hire and grow top talent in the French marketing team
  • Appoint and manage local agencies / freelancers on a need basis whilst ensuring alignment with Central teams
  • Close collaboration with Local teams (Supply Acquisition, Customer success) as well as Central teams (Marketing, Product)

You bring:

  • Min 5+ years experience in a similar role
  • Strong understanding of branding channels, campaign management as well as ability to interact with performance marketing teams
  • Hands-on attitude, a lot needs to be created from the ground up, builder mindset
  • Analytical mindset and ability to interpret data and translate insights into actionable strategies
  • Able to define hypotheses, run experiments independently and share results broadly across teams
  • Leadership skills, mentoring team members and keep motivation high
  • Hiring experience, able to dissect and identify the right qualities of high performing team members
  • Good communication and collaboration skills to work effectively with cross-functional teams and capacity to work well on matrix-reporting organizations
  • Ability to adapt to a fast-paced, ever-changing environment and manage multiple projects simultaneously
  • Ideally, you have experience or are highly familiar with marketplace-like ecosystems, where growth on the demand and supply sides is well managed and balanced

      We offer you:

      • Work from anywhere you want… as long as you can make yourself available when needed to your colleagues and Unobravo’s team members
      • Restaurant tickets, as well as discounts on therapy with highly qualified professionals
      • Training and learning budget to help your professional development at Unobravo
      • True opportunities for growth at one of the most promising e-health startups in the space, backed by strong and experienced investors including Insight Partners, a global venture capital and private equity firm that invests in high-growth businesses on their way to becoming leaders in their space
        Dipartimento
        Marketing
        Sedi
        France
        Stato remoto
        Completamente remoto
        Marketing · France · Completamente remoto

        Head of Marketing for France

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