Magic

magic.link

Magic is a wallet-as-a-service provider that helps businesses onboard users into web3 with instant non-custodial wallet creation. It uses email or social logins, while removing the need for seed phrases and browser extensions - making it indistinguishable from standard web2 experiences that everyday users are accustomed to. Magic offers features for end-to-end web3 onboarding including authentication, fiat onramps, NFT Minting and NFT Checkout. Its solutions are trusted by top brands in web2 and web3, including Mattel, Macy's, Xsolla, Immutable, and more. The company's solution makes use of a plug-and-play kit and blockchain infrastructure to enable individuals to build applications with quick, customized, password-less login with just a few lines of code, allowing developers to include password-less authentication in their applications.