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(Senior) Performance Marketing Manager (f/m/d)

Holidu

Holidu

Marketing & Communications
Munich, Germany
Posted on Sep 18, 2024

(Senior) Performance Marketing Manager (f/m/d)

Munich, Germany
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Holidu is one of the fastest-growing travel tech companies worldwide. Our mission is to make the booking and hosting of holiday homes free of doubt and full of joy. We help hosts to manage their vacation rental with ease and guests to find the perfect holiday home they truly enjoy. Our team of more than 600 colleagues from 60+ nations shares a passion for modern technologies, an ambition for constant improvement and the drive to bring the best experience to more than 40k hosts and 100 million website users each year. You want to achieve amazing milestones with us? Then pack your bag, hop on board and get ready for take off!

Your future team

You will be part of an international team with people from Denmark, Spain, Germany, Italy, USA, Greece and Portugal. With such diverse backgrounds, we love talking about food, cultures and of course, we take travelling very seriously including our annual workation week in the Canary Islands. This team is led by Andreas, who has over a decade of experience in the field of digital marketing, and you’re going to work closely with Rasmus, one of Holidu’s Co-Founders.

Your role in this journey

You will work in our Performance Marketing team to drive the Holidu business and continually grow revenues and profitability. Your tasks span across all areas of Online Marketing:
  • Structure and manage large-scale, international Search Engine Advertising (SEA) campaigns.
  • Implement and fine-tune bidding strategies such as tCPA and tROAS.
  • Provide in-depth analysis and optimization of Google Ads and Microsoft Ads campaign performance using Looker.
  • Enable process improvements together with Marketing Tech, Business Intelligence and IT.
  • Drive A/B-tests and evaluate the activities on paid search channels with significant budgets
  • Craft and refine localized ad copy and other creative assets at scale to maximize engagement and conversion rates.

Your backpack is filled with

  • Studies in business, economics, physics, computer science or related.
  • Quantitative mindset, a proactive personality and a desire to work with data and to constantly improve.
  • At least 3 years experience in Search Engine Advertising with Google Ads. Microsoft Ads is a big plus.
  • Ability to understand complex data sets and build advanced Looker Dashboards.
  • Fluent English, any additional language is a plus.
  • Proficient knowledge of Google Workspace, especially Sheets / Excel.
  • Experience in programming languages or statistics is a plus.

Our adventure includes

  • Impact: Make a difference for hundreds of thousands of monthly users.
  • Growth: Take responsibility from day one and develop through regular feedback, workshops, and knowledge exchanges.
  • Personal Development: Use your learning budget and 2 extra study days for conferences, books, courses, and more.
  • Community: Engage with international, diverse, yet like-minded colleagues through regular events and 2 office days per week with your team.
  • Flexibility: Benefit from our hybrid work policy and the chance to work from other local offices for up to 8 weeks a year.
  • Fitness: Get a premium gym membership at a discounted rate.
  • Travel: Enjoy 28 vacation days + 13 public holidays in Bavaria and the possibility to take up to 10 unpaid vacation days with special discounts on our Holidu Homes properties.
Need a sneak peek?
Check out the adventure that awaits you on Instagram @lifeatholidu​.

Want to travel with us?

Apply online on our career page! Your first travel contact will be Camille from HR.

We champion diversity in every aspect of life. We encourage applications from all genders, corners of the world and individual backgrounds. Please feel welcome to submit your application without a photo and details on your gender, date of birth, marital status and nationality. If you have a disability or special need that requires accommodation, please let us know.

Location

Munich, Germany