We are building the next generation of football gaming

We believe football gaming should be as exciting and inclusive as the sport itself. Our vision is to build the world’s most player-centric football game, which empowers a global community to compete, create, and connect. No outdated licenses. No legacy limitations. Just pure football, driven by innovation, culture, and the people who love the game.

GOALS is for the kids and the champions. The creators, the grinders, the entertainers. For every moment of skill, every style of play, and every version of you. This is more than just a game; it’s a new standard.

Read more about GOALS here.

Welcome to the marketing team

You’ll be part of a passionate marketing team that sits at the intersection of players, creators, and game development. Our goal is to build long-term relationships with both our community and the creators who shape how games are discovered and shared.

As Community & Influencer Manager, you’ll own our influencer and creator relationships end to end, identifying the right voices, building authentic partnerships, and turning creators into long-term advocates for the game. You’ll also act as the voice of our players internally, ensuring community sentiment and creator feedback directly influence marketing beats, live operations, and product decisions. Your work will have a measurable impact on player growth, engagement, and trust.

At GOALS, you will

• Own and execute the global community strategy across Discord, X/Twitter, TikTok, Instagram, and Reddit.

• Build, moderate, and grow a positive, inclusive, and highly engaged player community.

• Plan and run community-driven activations such as tournaments, challenges, and live events.

• Develop and manage influencer and creator campaigns, from sourcing to performance tracking.

• Translate community sentiment and creator feedback into clear insights for internal teams.

Ideally you have...

• Proven experience in community management and/or influencer marketing within games or entertainment.

• Deep understanding of creator ecosystems and social platforms, especially Discord and short-form video.

• Strong communication skills and the ability to balance player empathy with business goals.

• Experience working cross-functionally with marketing, product, and development teams.

• A data-informed mindset, with comfort tracking engagement, sentiment, and campaign performance.

• A passion for football games.

About the Employment

The position is permanent and you can work from our Stockholm office, hybrid or fully remote from anywhere in Europe. It is important that you are able to communicate unhindered in verbal/written English.

For this position, we do not offer relocation assistance.

In addition to opportunities for creative impact and professional growth, working at GOALS has many other benefits like occupational pension, 30 days PTO, flexible work hours, stock options and more. Learn more here.

Application

For this role, we would like you to include:

• LinkedIn profile, CV, or any other document that showcases your experience.

We strongly encourage you to apply even if you don’t feel that you tick all the boxes. You just might be exactly what we need, even if we haven’t understood it yet. GOALS is still a young company and we change quickly. But one thing that never changes is our conviction that we need a diverse studio environment, filled with different perspectives and skills.

Read more about our recruitment process

Department

Marketing

Role

Community & Influencer Manager

Locations

Stockholm, Remote (within Europe)

Remote Work

Optional Remote

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